When Blogging Bug Bites You

What’s happening to blog really baffles me. It is just about everywhere you go? High-society parties, conferences, friends, bakery shop…everywhere, and everyone’s doing it. Why? The not so net savvy guyz do it because they need an interface to express their thoughts and believe that they have something substantial to share with the world. Techies [...]

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More on the Benefits of Social Media Optimization

Social Media Optimization, popularly known as SMO is a simple and effective way to drive potential customers towards your web site. It directly benefits a business. A large number of people become aware of your company’s web link and motivated to browse through the different products which your business offers. USP of SMO is that [...]

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More on Social Networks!

Human beings are social animals. We feel like interacting with each other to exchange our views, ideas and share our knowledge with each other. In order to accomplish this, we need to communicate with each other, and the most effective, fast and affordable way to communicate with a large number of people across the globe [...]

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Effective marketing on social networks

Joining any one of the social networks or becoming a part of any one of them is surely not enough. You obviously want to get noticed by others…don’t you? If that’s the case then you need effective marketing. No, it’s not that complicated. Infact, the strategies for the same which are discussed below are as [...]

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The Digg Effect

Ever wondered where the culture of social networking sites came from? Did you ever think what the inspiration of these websites was? Well, the answer is Digg. You don’t think I haven’t spelt the word right? Well…no mistakes here… it is actually ‘Digg’. It came into existence in November, 2004 and revolutionized the Internet use. [...]

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The Unsaid about Social Media

Social media has become a phenomenon. Yes that’s the word- phenomenon. The number of people becoming a part of this social media is increasing everyday. To us, it means social interaction and exchange of photos, audios and videos. Basically, social media means that people share, anything that they want to share.
However, the tons of options [...]

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Understanding Link Building

Link building… another technical term which is difficult to understand? Well, not anymore! Let’s talk about this in a layman’s language. Link building simply means connecting one website with another with the help of hyperlinks. And we do this in order to gain higher rankings in a search engine result page. If you have followed [...]

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More on SEO

SEO stands for search engine optimization. Though it comes across as a technical term to all of us (and pretty difficult to understand for the laymen!) but in reality it is a strategy which works on the simple principle of- out of sight, out of mind! Yes, it’s that simple. SEO is the key through [...]

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How to avoid low rankings in Google!

If you are blaming Google for deliberately not ranking you well, then you are wrong and if you are wondering why your website does not rank well in Google, then think again. The answer is very simple. Google, like any other search engine, wants to earn profits. Today, Google provides more than 75% of all [...]

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Social Media Optimization – The As, Bs and Cs of it

Social Media Optimization, a relatively new term for the laymen of the internet, is now making waves and the ripples can be felt. The reverberations are not far away. When I launched iSMO, my endeavor was to launch a company that offers social media optimization services to companies who are looking to drive more traffic [...]

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